Kontrapunkt GmbH – corporate design

Customer Details:

Kontrapunkt GmBH is a Vienna based alternative investment management company. Kontrapunkt GmBH was founded in 2009 by asset management specialist Karin Kisling (former CEO Benchmark GmbH) and is a highly specialized boutique that offers tailor made solutions for institutional investors.

Task:

Develop a Corporate Design for the newly founded alternative investment management company Kontrapunkt GmBH

Solution:

Development and implementation of a unique Corporate Design incorporating the companies positioning as a highly specialized boutique based on the expertise, personality and reputation of CEO and founder Karin Kisling.

Soundframe festival – corporate elements

Fridolin was invited by Eva Fischer and VJ Launisch to distribute the pattern Progression1 as a base for the corporate design of the festival in 2009.

About Soundframe festival 2009

Soundframe – the festival for the visualization of electronic music went into its third round in 2009, at and in cooperation with the Vienna Künstlerhaus k/haus.

Fridolin was invited by Eva Fischer and VJ Launisch to distribute the pattern Progression1 as base for the corporate design of the festival in 2009.

The work provided by Fridolin included an application designed for Soundframe, which made it possible to convert photos into Progression1 Patterns.

Also Fridolin led part of the Soundframe pre-opening workshop.
Phononoia managed to create an audiovisual, live installation featuring Fridolins Progression1 in Fluc Wanne, Vienna

In addition, Fridolins Artwork “Zeitbild”, was exhibited at the Soundframe Exhibition in Künstlerhaus of Vienna.

Trailer 2009

Budweiser: repositioning and rebranding

Customer Details:

Budweiser Budvar is a world-famous premium brewery based in Budweis (Czech Republic) and the most successful import beer in Austria. Over the course of its existence, Budweiser Budvar has received countless awards all over the world and has established itself as the world’s smallest, great beer brand.

Task:

In 2008, BraCe (in association with Bonsai Werbe & Ideen GmbH.) won a pitch for Budweiser Budvar Austria. The task was to analyze Budweiser’s brand positioning in Austria and create a long-term advertising/marketing strategy.

Solution:

The initial projects included a fundamental update of Austrian corporate design and the creation of a consistent overall brand appearance. BraCe has created a long-term advertising/marketing strategy for the Austrian market including the following projects/tasks:

  • Strategic concepts and consulting
  • BrandCare
  • Brand manual / sales material
  • B2B gastronomy direct mail
  • Creation of new on trade product line for gastronomy
  • Budweiser Original Campaign (Citylight and B2B media Campaign spring 2009)
  • New Budweiser Budvar website
  • Rebranding of fleet
  • POS material
  • PR and event services
  • Online Marketing & strategies
  • New trade fair stand
  • Newsletter
  • Webshop
  • Various print materials

Mangara – Traumpfade

In 2009, Matthias Cermak (aka mangara) released his controversial and critically acclaimed solo-début album,”Traumpfade”.

Project details:

“Mangara is a songwriter. Mangara is a singer. Mangara is a producer. His album ”Traumpfade” is an international sound production. It touches electro, electropop, indiepop, triphop … and the lyrics are German. This is a wonderful fusion of sound combined with perfect, simple, but genius songwriting.” (Karl Moestl about Mangara) BraCe 2009 Matthias Cermak (aka mangara) released his controversial and critically acclaimed solo-debut album,”Traumpfade” on the renowned indie label Defusion Records (groove attack). It is available world via itunes, amazon.com and in stores all over Austria, Germany and Switzerland. Written, performed, recorded & produced by Matthias, it is the essence of his art.

BraCe contributed to its logo, website and packaging design.

Copalp: Corporate identity development

Development of a corporate identity for the French IT specialist COPALP, a member of the COPA-DATA Group.

Customer Details:

Founded in 2002, COPALP’s mission is to provide software tools and components for embedded systems in the field of industrial control for
customers that are looking for robustness, extreme quality, long-term relationships, compatibility insurance and full compliance to standards.
COPALP is part of the COPA-DATA group

Task:

Develop a corporate identity, design and positioning within the COPA-DATA Group.
Services:

  • Positioning within the COPA-DATA group
  • Claim
  • Visual concept (bilderwelt)
  • Logo and corporate design
  • Screen design (website / newsletter)
  • Sales materials, packaging and folders

Kolarik & Leeb – corporate design

Customer Details:

Kolarik & Leeb is one of Austria’s largest beverage distributer and beer importer. The company was founded in 2008 following the merger of family owned Kolarik & Buben and Getraenke Leeb. K&L is part of the Ottakringer Holding AG.

Task:

Develop and implement a Corporate Design for the newly founded beverage distributer and beer importer Kolarik & Leeb (Ottakringer Holding AG).

Solution:

Development and implementation of a new Corporate Design including Logo, color scheme, all business material and fleet branding (vehicle- design).

  • Services include:
  • Strategic concepts and Consulting
  • Brand care
  • Corporate identity creation
  • Corporate design creation
  • Media production and web services (e.g. folders, screen design & web production)
  • Customized design and production of (all kinds of advertising material, print, vehicle-design, gastronomy-material, fair-booth, glass- design etc.)

BraCe is the official full service agency of Kolarik & Leeb in association with Bonsai Werbe & Ideen GmbH.