Customer details:

COPA-DATA is a Salzburg based, innovative leader in HMI/SCADA software (automation) for industries such as automobile, machine engineering, energy and production technology. COPA-DATA has 130 employees and works with customers such as Festo, VA TECH, BMW and Audi.

Project details:

The task was to create a tool to communicate the usp’s of COPA-DATA ‘s automation software zenon in a simple and plain way. BraCe came up with the idea of a series of illustrated videos that can explain difficult issues in max. 2 minutes. The handdrawn style in combination with a entertaining story make them both fun to watch and an interesting source of information for potential customers.

You can watch the english version below.
Go to www.vimeo.com/copadata for the german versions.

zenon Flexibility from COPA-DATA on Vimeo.

zenon Network from COPA-DATA on Vimeo.

Customer details

With a staff of over 90 highly qualified legal personnel, fwp is one of Austria’s leading business law firms. The major fields of specialisation include M&A, company law, real estate, competition and procurement law, company reorganisations and restructuring and insolvency.

Project details

BraCe was asked to consult fwp concerning online and facebook marketing & communication. Services include a facebook page, a viral facebook quiz targeted on interested law students, the introduction of a online event management tool as well as an Email Marketing solution.

Moreover BraCe has established a staff magazine for internal communication.

Customer details

“krone.at” ist the online portal of The Kronen Zeitung, commonly known as the Krone, Austria’s largest newspaper.

Project details

BraCe is consulting an supporting krone.at in different projects that include a redesign of the channel krone.tv or the vreation of new big footer (part of SEO project). In Q4 we have also run the first facebook online campain for different channels of krone.at.

Customer details

One Name One Child is a unique charitable campaign helping save abandoned children in Africa and providing our donors with benefits.

Project details

BraCe supports ONOC including the design of the new website, introduction of a newsletter system as well as creation of different business materials.

Customer Details:

Budweiser Budvar is a world-famous premium brewery based in Budweis (Czech Republic) and the most successful import beer in Austria. Over the course of its existence, Budweiser Budvar has received countless awards all over the world and has established itself as the world’s smallest, great beer brand.

The Original Budweiser Scooter

BraCe designed a special edition of a classic vespa scooter (lml star deluxe) for a Budweiser spring sweepstake. The integrated Original Budweiser scooter campain featured print, online, web2.0 and point of sale marketing. A special tin-plate sign was illustrated. Moreover viennas first vintage scooter meeting was organised to present the Budweiser scooter in the viennese prater next to the worldfamous Schweizerhaus – the worlds biggest Budweiser restaurant.

Customer Details:

Budweiser Budvar is a world-famous premium brewery based in Budweis (Czech Republic) and the most successful import beer in Austria. Over the course of its existence, Budweiser Budvar has received countless awards all over the world and has established itself as the world’s smallest, great beer brand.

About the Original Campaign:

“Original” ambassadors of outstanding hospitality present “Original Budweiser” in their environment. The black and red design combined with almost monochrome photography underlines the premium positioning Budweiser Budvar, draws attention to the product itself and creates a unique color scheme in the Austrian beer market.

Budweiser Original Campaign 2010:

2009 BraCe created the so called “Budweiser Original Campaign” for both B2C and B2B advertisement. The 2010 campain ist a more B2B focussed sequel introducing new “Original Budweiser” ambassadors including a special edition for austria’s “beer pope” Conrad Seidl. The campain is featured in most of Austria’s gastro-magazines.